TomTom and Nike have just unveiled new Nike+ SportWatches that come in four colours, include a cheaper entry-level version, and pack the NikeFuel fitness measure.
You might recognise NikeFuel from the Nike+ FuelBand that converts mileage into a universal unit of measurement for various sports. The NikeFuel score can easily be uploaded to wow the competition online, or used with the personal coach to help you push yourself to perfection (read: pain).
The new Nike+ SportWatch, out now, comes in black/anthracite, volt green, anthracite/volt green – includes a Shoe Sensor for indoor use – and costs $199.
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