The comnpany has over two thirds of the remote access software market, according to IDC, but the lack of Mac support which is allowing competitors like LogMeIn to build close relationships with Apple. Citrix’s rival holds less than 20 per cent of the overall market but supports iPhone users as well.
“With this new release, we’re giving Mac users what they’ve been asking for – a reliable remote access service built specifically for the Mac,” said Brett Caine, general manager of Citrix Online.
“For the large and growing Mac community, they can rest assured of finally having a remote access service that works as advertised from the most trusted name in the category.”
The software upgrade costs $19.95 a month for a single computer or $29.95 for two systems, but the company is also doing discounted annual rates for professional and large enterprise customers. There is also a 30 day free trial.
Remote access software is growing increasingly popular in the personal and corporate market. IDC estimates that the total annual value of the market as around $150 million.
“Customers value Citrix's remote access services software GoToMyPC for its capabilities, reliability and ease of use,” says Sean Ryan, senior analyst of mobile enterprise software at IDC.
“With market projections for the Mac and remote access services to grow, GoToMyPC is well positioned in the market.”
The most common use of the software in the enterprise is for remote IT support, but a recent Forrester survey said that, while it did make them more efficient ID administrators chiefly liked the software because it kept users happy.
“Mobility is here to stay, and investment in tools to better support mobile and remote users represents a significant upside for the business as a whole," it said.
Th report found improved worker and executive management satisfaction with IT cited as a primary benefit (78 per cent), with increased productivity of remote workers (72 per cent) and IT efficiency (67 per cent) also ranking highly.